Abbott to host first global congress on medication adherence and behavioral science on Oct 20 & 21


To drive a collaborative approach towards improved adherence, Abbott is hosting the first global congress on medication adherence and behavioral science on October 20 & 21, 2021.

Spearheading the conversation, the organization is convening world-renowned experts across therapeutic areas to share their knowledge, experiences and insights about adherence.

This can have significant implications for India, wherein non-adherence in the case of hypertension or cardiovascular complications, for instance, was observed in as many as 49.67% of patients.

In addition to poor adherence being the most important cause for uncontrolled blood pressure, as per the World Health Organization,   it is also responsible for uncontrolled blood sugar levels, which is a persistent problem across nearly 76.6% diabetics.  If untreated, this can lead to complications like risk of ischemic heart disease, retinal diseases or blindness.  

Addressing this challenge of poor adherence can thus be beneficial for India’s rising diabetic population of 77 million people (8.9% of the country’s population).

As a precursor to the congress, an exclusive and virtual knowledge session on ‘Adherence: from treating diseases to treating people,’ was addressed by Prof. John Weinman of King’s College, London, who is commonly recognized as a founder of modern health psychology. Other eminent speakers included Dr. Sheri Pruitt, a clinical psychologist and Behavioural Science Consultant from USA, and Prof. John Piette, Professor of Health Behaviour & Health Education and co-director of the Centre for Managing Chronic Disease, Ann Arbour, USA. The speakers discussed various components of adherence, spanning societal and economic impact, the role of behavioural science, and the way forward for efficient and sustainable adherence solutions.
Worldwide, an estimated 31% patients never fill their prescriptions, and 50% do not take their treatment as indicated by their doctor.  Treatment non-adherence has drastic impacts on our health and healthcare system – from the cost of treatment to rising health complications, risk of morbidity and mortality.

As a result, management over various diseases has not improved, despite numerous medical advancements. , Factors driving this trend are varied and complex, including concerns about medication and cost, accessibility, cultural beliefs and psychological aspects. Creating health resilience to mitigate such challenges is key, and can help people take better control of their health.

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